blog Content strategy How to write Website copy

A pro writer’s guide to crafting the ultimate blog post

I’ve spent 4 years writing blog posts for money, and have a whole bunch of writing experience on top of that. In that time I’ve learned a thing or two about how to write a blog post, which I want to share with you. How to write a blog post If you’re reading this it’s […]

blog Website copy

How to re-write your About page

It’s highly likely that you already have an existing About page. It’s usually something that’s bashed out at an early stage of your business and then never revisited again. As your brand evolves and develops, your About page has likely remained static. But this is a missed opportunity. Your About page is an opportunity to […]